Overconsumption (economics)

Overconsumption describes a situation where a consumer overuses their available goods and services to where they can't, or don't want to, replenish or reuse them. In microeconomics, this may be described as the point where the marginal cost of a consumer is greater than their marginal utility. The term overconsumption is quite controversial in use and does not necessarily have a single unifying definition.[1] When used to refer to natural resources to the point where the environment is negatively affected, it is synonymous with the term overexploitation. However, when used in the broader economic sense, overconsumption can refer to all types of goods and services, including manmade ones, e.g. "the overconsumption of alcohol can lead to alcohol poisoning".[2][3] Overconsumption is driven by several factors of the current global economy, including forces like consumerism, planned obsolescence, economic materialism, and other unsustainable business models and can be contrasted with sustainable consumption.

Defining the amount of a natural resource required to be consumed for it to count as "overconsumption" is challenging because defining a sustainable capacity of the system requires accounting for many variables. The total capacity of a system occurs at both the regional and worldwide levels, which means that certain regions may have higher consumption levels of certain resources than others due to greater resources without overconsuming a resource. A long-term pattern of overconsumption in any given region or ecological system can cause a reduction in natural resources that often results in environmental degradation. However, this is only when applying the word to human impacts on the environment. When used in an economic sense, this point is defined as when the marginal cost of a consumer is equal to their marginal utility. Gossen's law of diminishing utility states that at this point, the consumer realizes the cost of consuming/purchasing another item/good is not worth the amount of utility (also known as happiness or satisfaction from the good) they'd receive, and therefore is not conducive to the consumer's wellbeing.[4]

When used in the environmental sense, the discussion of overconsumption often parallels that of population size and growth, and human development: more people demanding higher qualities of living, currently requires greater extraction of resources, which causes subsequent environmental degradation such as climate change and biodiversity loss.[5][6][7][8] Currently, the inhabitants of high wealth, "developed" nations consume resources at a rate almost 32 times greater than those of the developing world, who make up the majority of the human population (7.9 billion people).[9] However, the developing world is a growing consumer market. These nations are quickly gaining more purchasing power and it is expected that the Global South, which includes cities in Asia, America, and Africa, will account for 56% of consumption growth by 2030.[10] This means that if current trends continue relative consumption rates will shift more into these developing countries, whereas developed countries would start to plateau. Sustainable Development Goal 12 "responsible consumption and production" is the main international policy tool with goals to abate the impact of overconsumption.

  1. ^ Kjellberg, H. (2008). Market practices and over‐consumption. Consumption, Markets, and Culture, 11(2), 151-167.
  2. ^ Merriam-Webster definition of overconsumption includes this example: "overconsumption of alcohol".https://www.merriam-webster.com/dictionary/overconsumption
  3. ^ Specific example sentence from https://sentence.yourdictionary.com/overconsumption
  4. ^ Todorova, Tamara (2020) : Diminishing marginal utility and the teaching of economics: A note, ZBW – Leibniz Information Centre for Economics, Kiel, Hamburg
  5. ^ Baste, Ivar A; Watson, Robert T, eds. (18 February 2021). Making peace with nature: a scientific blueprint to tackle the climate, biodiversity and pollution emergencies (PDF). Nairobi, Kenya: United Nations Environment Programme (UNEP). ISBN 978-92-807-3837-7. Retrieved 2021-03-11. Job no DEW/2335/NA. See document for conditions of reuse.
  6. ^ Bradshaw, Corey J. A.; Ehrlich, Paul R.; Beattie, Andrew; Ceballos, Gerardo; Crist, Eileen; Diamond, Joan; Dirzo, Rodolfo; Ehrlich, Anne H.; Harte, John; Harte, Mary Ellen; Pyke, Graham; Raven, Peter H.; Ripple, William J.; Saltré, Frédérik; Turnbull, Christine; Wackernagel, Mathis; Blumstein, Daniel T. (2021). "Response: Commentary: Underestimating the Challenges of Avoiding a Ghastly Future". Frontiers in Conservation Science. 2. doi:10.3389/fcosc.2021.700869. ...we devoted an entire section to the interacting and inter-dependent components of overpopulation and overconsumption, which are, for instance, also central tenets of the recent Economics of Biodiversity review (Dasgupta, 2021). Therein, the dynamic socio-ecological model shows that mutual causation drives modern socio-ecological systems. Just as it is incorrect to insist that a large global population is the sole underlying cause of biodiversity loss, so too is it naïve and incorrect to claim that high consumption alone is the cause, and so forth.
  7. ^ Ceballos, Gerardo; Ehrlich, Paul R; Dirzo, Rodolfo (23 May 2017). "Biological annihilation via the ongoing sixth mass extinction signaled by vertebrate population losses and declines". PNAS. 114 (30): E6089–E6096. Bibcode:2017PNAS..114E6089C. doi:10.1073/pnas.1704949114. PMC 5544311. PMID 28696295. Much less frequently mentioned are, however, the ultimate drivers of those immediate causes of biotic destruction, namely, human overpopulation and continued population growth, and overconsumption, especially by the rich. These drivers, all of which trace to the fiction that perpetual growth can occur on a finite planet, are themselves increasing rapidly.
  8. ^ Ceballos, Gerardo; Ehrlich, Paul R.; Barnosky, Anthony D.; García, Andrés; Pringle, Robert M.; Palmer, Todd M. (2015). "Accelerated modern human–induced species losses: Entering the sixth mass extinction". Science Advances. 1 (5): e1400253. Bibcode:2015SciA....1E0253C. doi:10.1126/sciadv.1400253. PMC 4640606. PMID 26601195. All of these are related to human population size and growth, which increases consumption (especially among the rich), and economic inequity.
  9. ^ Diamond, Jared: (2008-01-02). "What's Your Consumption Factor?" The New York Times
  10. ^ Buchholz, K. (July 14, 2020). Global Purchasing Power is Moving South [Digital image]. Retrieved October 30, 2021, https://www.statista.com/chart/17805/countries-with-the-biggest-purchasing-power/

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